Today, Susan G. Komen for the Cure is trying to set a Guinness World Record by having the biggest viral social media push ever, and they are doing it for breast cancer!

For the 24 hours of September 30th, starting at 12:01am and ending at midnight, Komen for the Cure will launch what it hopes will be the world’s largest one-day social media/online event.

With the goal of “turning the world pink,” the foundation is asking not just advocates but everyone to update their Facebook and Twitter statuses to include the term #fightbreastcancer and point to the website The “69 seconds” reference stems from the statistic that a woman dies of breast cancer somewhere in the world every 69 seconds.

On Komen’s website, visitors can sign a petition to include cancer as a global priority in the UN millennium goals, upload a personal photo into a digital mosaic to create a virtual map that will turn pink as participants increase, and learn more about the disease and prevention through quizzes and informational articles.


I guess that if your facebook privacy settings are set to “private” then your #fightbreastcancer tags won’t be able to be counted.  So if you are like me, and you’re set to private, Komen is asking that you PLEASE change the settings to “public” just for today.  Otherwise your efforts won’t be counted.  Tomorrow, don’t forget to go back to private!

Here, I’ll make it super easy for you.  Just copy and paste this to your facebook and/or twitter!

Every 69 seconds, a woman dies of breast cancer somewhere in the world. #fightbreastcancer at

Every 69 Seconds a woman DIES of breast cancer.  October is breast cancer awareness month.  Won’t you help find a cure?